Terms of Service
This privacy policy explains how your personal information is collected, used, and shared when you visit or make a purchase from our website.
PERSONAL INFORMATION
When you visit the website, we automatically collect certain information about your device, including details about your web browser, IP address, time zone, and some cookies installed on your device. Additionally, as you browse the website, we collect information about the specific web pages or products you view, what websites or search terms referred you to the website, and information about how you interact with the website. We refer to this automatically-collected data as “Device Information.”
We collect Device Information using the following technologies:
• Cookies: These are data files placed on your device or computer, often including an anonymous unique identifier. For more information about cookies and how to disable them, visit http://www.allaboutcookies.org.
• Log Files: These track actions occurring on the website and collect data such as your IP address, browser type, internet service provider, referring/exit pages, and date/time stamps.
• Web Beacons, Tags, and Pixels: These are electronic files used to record information about how you browse the website.
When you make a purchase or attempt to make a purchase through the website, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. We refer to this data as “Order Information.”
When we talk about “Personal Information” in this privacy policy, we are referring to both Device Information and Order Information.
HOW DO WE USE YOUR PERSONAL INFORMATION?
We use the Order Information that we collect to generally fulfill any orders placed through the website (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:
• Communicate with you;
• Screen orders for potential risk or fraud; and
• Provide you with information or advertisements relating to our products or services, in line with your preferences.
We use the Device Information that we collect to help us screen for potential risks and fraud (in particular, your IP address) and to improve and optimize our website (for example, by generating analytics about how our customers browse and interact with the site, and to assess the success of our marketing and advertising campaigns).
SHARING YOUR PERSONAL INFORMATION
We share your Personal Information with third parties to help us use your information as described above. For example:
• We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.
• We use Google Analytics to help us understand how our customers use the website. You can learn more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/.
You can also opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful request for information, or to protect our rights.
BEHAVIORAL ADVERTISING
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at: http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising using the links below:
• Google Ads
• Facebook
• Bing
For additional information, or if you’d like to exercise your rights regarding your personal data, please contact us through the information provided on our website.
PERSONAL INFORMATION
When you visit the website, we automatically collect certain information about your device, including details about your web browser, IP address, time zone, and some cookies installed on your device. Additionally, as you browse the website, we collect information about the specific web pages or products you view, what websites or search terms referred you to the website, and information about how you interact with the website. We refer to this automatically-collected data as “Device Information.”
We collect Device Information using the following technologies:
• Cookies: These are data files placed on your device or computer, often including an anonymous unique identifier. For more information about cookies and how to disable them, visit http://www.allaboutcookies.org.
• Log Files: These track actions occurring on the website and collect data such as your IP address, browser type, internet service provider, referring/exit pages, and date/time stamps.
• Web Beacons, Tags, and Pixels: These are electronic files used to record information about how you browse the website.
When you make a purchase or attempt to make a purchase through the website, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. We refer to this data as “Order Information.”
When we talk about “Personal Information” in this privacy policy, we are referring to both Device Information and Order Information.
HOW DO WE USE YOUR PERSONAL INFORMATION?
We use the Order Information that we collect to generally fulfill any orders placed through the website (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:
• Communicate with you;
• Screen orders for potential risk or fraud; and
• Provide you with information or advertisements relating to our products or services, in line with your preferences.
We use the Device Information that we collect to help us screen for potential risks and fraud (in particular, your IP address) and to improve and optimize our website (for example, by generating analytics about how our customers browse and interact with the site, and to assess the success of our marketing and advertising campaigns).
SHARING YOUR PERSONAL INFORMATION
We share your Personal Information with third parties to help us use your information as described above. For example:
• We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.
• We use Google Analytics to help us understand how our customers use the website. You can learn more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/.
You can also opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful request for information, or to protect our rights.
BEHAVIORAL ADVERTISING
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at: http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising using the links below:
• Google Ads
• Bing
For additional information, or if you’d like to exercise your rights regarding your personal data, please contact us through the information provided on our website.